CLASP is an international nonprofit organization focused on improving the energy efficiency of the appliances we all use everyday to help us realize a greener future. We've worked with CLASP for years to help support all aspects of their digital communications.
We were initially approached by CLASP to help them transform their flagship website, which had become outdated over the years and no longer reflected their core values and services. Following an in-depth process of discovery and collaboration, we developed an expansive set of user experiences and created an exciting visual narrative that ties them all together. The new website features robust technical tools, stories of human impact, and clear messaging around CLASP's mission.